It is remarkably clear that the threat landscape has drastically changed over the past few years. As we approach 2015, most organizations either expect to be breached or assume that they are already compromised, especially in light of the recent SONY breach. The harsh reality is that cyber hackers are hastily evolving and leaving companies to deal with severe damages that cost them millions.
In their 2015 trends to watch, SC Magazine noted the big change coming up in the area of endpoint solutions in 2015.
"With the recent evolution in the threat landscape in mind, 2015 will see the emergence of the next generation of endpoint protection products. We know the need exists and security vendors are starting to respond. Existing endpoint protection products, like anti-virus, may serve a purpose, but we know that they are not effective against all the components of today's advanced attacks. The key to success for this next generation of products will be applying intelligence gathered from previous attacks and combining this with incident response best practices to provide an enhanced level of detection and protection. Preventative methods may still fail, it's inevitable. However, using this approach as part of an ongoing detection-and-protection strategy just may help us stay one step ahead."
In the past, endpoints were notably the most underprotected asset in many organizations; SC Magazine notes that security is growing more serious about protecting their endpoints and leveraging them to gain better visibility to complex attacks.
Because endpoints very commonly serve as an entry point for hackers, a means to gain more control over an organization and can eventually lead hackers to an organization’s most valuable data, security experts are now stressing the strength of endpoint data and enterprise context especially because every environment is unique. SC Magazine notes that a paramount mindset shift will occur in 2015: instead of over-relying on popular anti-virus’, which alone are insufficient and unable to properly combat advanced cyber-attacks, organizations will better leverage next generation endpoint solutions in order to more effectively detect cyber-attacks.
The newest endpoint solutions use data analytics and combine endpoint data (such as behaviors, process activity, communications, memory etc.), threat intelligence and knowledge of how cyber-attacks play out in order to understand and reveal an attack in a particular environment.
As SC Magazine also noted, the key to successfully terminating complex cyber-attacks before the majority of damage is done is coming to the realization that penetration is inevitable. Instead of focusing on prevention, better understand your organization’s environment by collecting data across all of your endpoints and effectively dismantle cyber-attacks entirely.
Lital is a Marketing Team Leader, Storyteller, Technology Marketing Expert. She joined Cybereason as the first marketing hire and built a full marketing department. Specializing in brand building, product marketing, communication and content. Passionate about building ROI-driven marketing teams.
Join us for this live webinar as we delve into new research findings about the risk to organizations from ransomware attacks that occur on weekends and holidays and how you can better prepare to defend against them...
Join us for this live webinar as we delve into research findings about the risk to organizations from ransomware attacks that occur on weekends and holidays and how you can better prepare to defend against them...
